Ethics & Sustainability

Open to you

We are transparent in everything we follow. Right from the fabric we use, to our manufacturing, sales and delivery, we adopt the best practices. Keeping our customers informed with no middle-play. We make conscious decisions that help create a kinder, better world. With regard to the same, we ensure that a part of our profits are contributed towards charity. By purchasing from us, you share a hand in making this possible.

Safe on Skin

We utilise 100% Organic Cotton sourced from the local producers for all our products. This is a conscious decision to get #VocalForLocal and contribute towards a better society

True to the Friend

We are employee and vendor friendly. We ensure a fair wage and a safe working environment is present throughout the production process. Our products are entirely made finished and packaged within a 100 km radius from our base at Tamil Nadu, India.

Conscious of Waste

We want to make the world a better place and also add a dash of style to your day! We encourage our customers to repurpose our products to suit their needs. Our packaging and design have undergone considerable ideation to ensure there’s a reduction in waste from our end. We have added Swaddles with neutral prints so that the young-moms can repurpose it as a stole and flaunt. Our baskets can also serve as the perfect trays and storage boxes!

We believe in giving the best to our munchkins, and this includes the world we live in. We ensure our contribution to the carbon footprint is a bare minimum. We use recycled tissue paper, paper stickers, tapioca sheets and natural fibre (a particular type of water reed) for our packaging. Built using natural materials - our paper rigid boxes, baskets and courier bags are biodegradable